Is Pay-Per-Click (PPC) Advertising Always Necessary for Law Firms?
As a law firm, having a solid online presence is essential. Your potential clients must be able to search your name and find your law firm, click the clink and get in touch with you
We have written a range of articles that focuses on different insights into the world of Inbound Marketing, SEO, Pay Per Click (PPC), Web Design, Conversion, and Social Media.
As a law firm, having a solid online presence is essential. Your potential clients must be able to search your name and find your law firm, click the clink and get in touch with you
Law firm marketing is different from how it used to be years ago. In the past, marketing was predominantly done using billboards, newspaper ads, fliers, etc. However, with the evolution of digital technology, better marketing
Many lawyers and law firms are buying into digital marketing strategies. For example, in a 2018 survey by the American Bar Association, 77% of the respondents stated that their firms have websites. Furthermore, the Attorney-At-Work
Practically all businesses have gone digital, including almost every law firm in the country. Everyone is taking their business to the internet to benefit from its multiple advantages. Establishments without an online presence are now
Today’s world is so evolved that everyone has a digital identity and leaves behind digital footprints. This is true for your clients and those you’re trying to attract as a lawyer. More and more people
There are many things that lawyers must know about running law firms. First, they need to be experienced in the practice of law. Legal practitioners must know the basics of human resource management, project management,
Marketing is vital for the success of every business, but few people have given thought to content marketing. Billboards and newspapers were the major advertising channels for businesses in the past. However, customers are now
Marketing your business is crucial. Whichever industry you’re in, a marketing strategy can be the difference between the success or failure of your business. Reaching your target audience and marketing your products or services to
Is your law firm in a small to medium-sized market and performing well online? Do you already have a large market share of the high-value target keywords in your city? Or, are you in a
Google’s June and July updates for SEO are now fully rolled out, and any subsequent changes you might see in your rankings will be likely caused by the normal fluctuations in search results. This means
Your law firm is growing, you’ve hired new attorneys, some support staff, and are excited about the future. Awesome! To make sure your staff has a steady flow of new cases to work on, you
Social media platforms create the illusion that gaining exposure is easy. All you need is a good picture and a tagline; the rest will take care of itself, right? Unfortunately, it is not going to